Visual Value

There are lots of ways to add a visual element to your hero section. It’s probably the first thing people will see yet so many companies don’t care about it. Here are 10 different ways to include visuals above the fold.

Minimal Menus

What should you include in a menu and how do you keep it as short as possible? I analysed 58 pages to see what SaaS and Fintech companies prefer.

Overcoming Objections

People are sceptical. they’ll have a few doubts about your product, even if it’s exactly what they’ll looking for. The more of these doubts you can clarify for them on your website, the higher your conversion rates will be.